Nicholas C. Rossis has provided us with a fantastic blog post about advertising with Amazon. Read this article before you decide to do so. Thank you very much Nicholas!
Yes, this is the long-promised post where I share my experience advertising with Amazon and the things I’ve learned — things that could make or break your campaign.
What I’ve Learned Advertising With Amazon
You may remember my past experiences with Amazon Marketing Services (AMS) and the recent plan I’d set for myself. I started promoting in April with 3 kinds of ads:
Ad #1: Sponsored Products, Manual Keywords
This was the bulk of my promos. I chose up to 1,000 keywords for each book and used them to target potential readers.
How does one come up with so many keywords, you ask? Well, there are two easy ways:
1. Choose The Best-Selling Books In Your Genre
The first strategy requires that you find the genres in which your books sells. Amazon does some automatic choosing for you, and you can sometimes see these listed under your book details…
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Wow! Complicated, involved, but worth reading and learning from. Thanks for sharing this with all of us.
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I think I shouldn’t take this as a compliment for me. *grin*
It was my pleasure, but it’s Nicholas Rossi’s hard work.
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Many thanks for the share, Aurora! Spreading the word is the only way we can protect our fellow Indies from blowing our hard-earned cash 🙂
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