I wanted to address a situation that might be concerning to you.
Facebook – yikes. There are a lot of questions rolling around.
Is my information safe? Is it going away? Should I delete my account? What the heck is going on?!?
Here’s the deal: there are still a lot of questions that need to be answered, and more information will be coming out over the next few weeks.
So what can you do until then?
If your ideal reader uses Facebook as their main social media outlet, there are ways that you can protect your information moving forward – which I’ll address in a minute.
But here are a few things I would encourage you to consider:
1. If you begin to see a dramatic decrease in engagement and growth of your Facebook Page, consider trying another social media outlet. I would encourage you to ask your audience what social media outlets they are on. Keep a clear line of communication flowing. If you see that they are moving to Instagram, Twitter, or Pinterest, strongly consider focusing more of your time and energy on one of those outlets.
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