What Amazon Ads Dashboard Changes Mean for Authors – Written By Laurence O’Bryan

Laurence O’Bryan informs us about the Amazon Ads Dashboard changes and what they mean for us authors. Thank you very much for your informative post, Laurence!


Why Run Ads on Amazon at All?

Advertising a book on Amazon is one way to help ensure readers have a chance to see it when they are looking for similar books on Amazon. Most books are simply never seen by readers, as there are now so many on Amazon.

But first, a safety note. Please test Amazon ads with a small daily budget perhaps $2 a day with 3 different ads (campaigns) = $6 total daily budget, but only if you can afford to lose this for a few days or longer.

It can take a week or two for Amazon to start showing your ads, depending on your bids and genre, so if nothing happens in the first few days, please be patient and keep monitoring. The ads can start at any time. They usually start slowly, spending far less than your daily budget, but in some smaller genres the ads start fast and will spend your full daily budget.

So, monitor the results every day to see what your spend is. And monitor your Royalties in your KDP dashboard.

Continue reading HERE

 

 

 

Authors: Taking Charge of Our Future in a Time of Uncertainty – Written By Kristen Lamb

Kristen Lamb provides us with an amazing blog post about authors taking charge of our future in a time of uncertainty. Thank you for a great post, Kristen! You’re amazing.


Authors have certainly endured our fair share of upheaval. We witnessed a business model that had barely changed in over a century collapse in less than a decade.

Many of us felt the initial seismic activity back in the 90s when the big-box stores obliterated the bookstores we’d known all our lives. Witnessed the places we learned to love reading shutter one by one.

Those aisles where we daydreamed that maybe…just maybe one day WE would be on those shelves? Vanished.

We retooled the dream. Imagined our books in large hardback displays in the front of a Barnes & Noble. Or, perhaps on a kiosk next to the coffee bar at a Borders.

Then that went away as well.

Now, thrust into a digital age where anyone can be published and it seems there are too many hats for one head? It’s hard not to get discouraged.

But, writers are a tough breed.

 

CONTINUE READING HERE

Reminder! Book Signing Announcement – VERY IMPORTANT!

Hello, dear Romance Readers

Are you interested in getting a new pile of Romance books – including mine – and have them autographed and signed?

Don’t miss the “Romance Book Fair”

Saturday, September 7, 1 – 4 pm

Li’l Book Bug on The BLVD
742 W. Lancaster Blvd.

Lancaster, California 93534

(get directions here:)

https://goo.gl/maps/Zs5WYY83im1KDqgp6


Find both of my books from ‘The Council Of Twelve’ series and get them signed:

 

 

 

 

 


Also, meet other authors and their wonderful romance books at the event:

Carolyn Anthony

Ophelia Bell

Cathryn Celeste (Australia)

Lynne Connolly (England)

only to name a few!

 

Let’s have an amazing September 7 together!

Get your signed book!

Picture courtesy of: https://www.floridatoday.com/

Book Signing Announcement – VERY IMPORTANT!

Hello, dear Romance Readers

Are you interested in getting a new pile of Romance books – including mine – and have them autographed and signed?

Don’t miss the “Romance Book Fair”

Saturday, September 7, 1 – 4 pm

Li’l Book Bug on The BLVD
742 W. Lancaster Blvd.

Lancaster, California 93534

(get directions here:)

https://goo.gl/maps/Zs5WYY83im1KDqgp6


Find both of my books from ‘The Council Of Twelve’ series and get them signed:

 

 

 

 

 


Also, meet other authors and their wonderful romance books at the event:

Carolyn Anthony

Ophelia Bell

Cathryn Celeste (Australia)

Lynne Connolly (England)

only to name a few!

 

Let’s have an amazing September 7 together!

Get your signed book!

Picture courtesy of: https://www.floridatoday.com/

Personality Test For Writers – What Type Are You?

Lately, I found a personality test for writers on the ‘greatstorybook.com’ website. I read that there are many different types of writers and I was curious about what type I am.

According to ‘greatstorybook.com,’ there are eight different types of writers:

Inspired Writer

Eternal Writer

Logical Writer

Savvy Writer

Closet Writer

Literate Writer

Hesitant Writer

Innovative Writer

 

The first question was, which type I think I am, and I spontaneously replied ‘Inspired writer’. As it turned out, I was wrong.

After replying to 31 questions the result told me, I am an ‘Eternal Writer’, just like Agatha Christie and Laurie R. King.

I admit I’m honored to find myself in such illustrious circles.

This is apparently the writer type I am:

Detailed Description

Many Eternal Writers have a genius intellect, but you know from personal experience that this doesn’t mean everything is necessarily easier because of that. If anything, it’s something of an annoyance because people tend to disregard anything you do as something you hardly had to work at in order to get done. You are, after all, a genius. So, of course, you can do what you do – or so the common thinking seems to be.

But you know that if you want to actually accomplish something, you still have to do the work to get it done. While not many people will really appreciate this, one thing you will find is that other professional writers, editors, and agents will indeed appreciate your abilities and the efforts you’ve put into your writing.

Eternal Writers are people who typically like to do things on their own, learning what they need to learn in order to reach a new goal. You’re the typical autodidactic, do-it-yourself learner. Your general interest in life drives you and when it comes to researching any kind of topic for the benefit of your writing, this is an enormous advantage you have over most writers.

However, you may be starting to realize the truth of the old saying that “no man is an island.” Ultimately, your choosing to let other writing professionals into your life will be one of the defining career-building decisions you can ever make.

There isn’t anything you can’t do, and you know that. At the same time, fear of success tends to hold you back. If you are truly successful, then people will start to expect even greater things from you. They will want to know more about you, your personal life, how you do what you do. You’ve probably been put on the spot before and know that this can be a very uncomfortable position.
You also know that all too often, the words you’ve said when taken out of context can be twisted into a completely different meaning. Some part of you isn’t sure this is the type of life you want, but would you prefer to be seen as the typical flakey-creative type? Probably not.

As an Eternal Writer, you also feel the need to be recognized for your work. You want people to understand you and your concepts and thoughts, even if at some level you suspect they probably never will. Does that really matter? You have a duty to use your abilities for the benefit of others – even if that actual benefit seems small to you personally.

You probably don’t realize it, but the words you say and the things you do have a great impact on other people. Truly. Whether you realize it or not, you do have that particular kind of power (which is rare) and you should put it to good use. The reason it’s important for you to realize that is because people need writers like you. You are the type of writer who inspires people and gives them hope. So do that.

Be aware too that your words also have the power to pull people down, so be cautious about the kind of writing you put out in the world. This isn’t something all writers need to worry about, but you do. Because you are the particular type of writer that you are, you are held more accountable. Your words are your ultimate tool, and you wield them well. Don’t underestimate the damage you can do to readers by taking their hope away. Not many writers are even capable of doing that, but you actually are.

That said, there’s a lot you still need to learn in order to get where you want to be as a writer.

If you’re thinking of joining a class or convention or book fair, do so. Even though you like to figure things out on your own, the best way to meet others in the publishing business is to attend these kinds of classes and events. It’s where other writers are and you never know what you’ll glean there. Even if you don’t learn new information, you’ll be inspired to keep going, and you need that extra kick every once in a while.

Just don’t give up when you hit another wall. It’s important that you keep going, and on some level, you know that to be absolutely true. Don’t worry about what will happen if you do step things up in your writing. Don’t worry about what will happen if you don’t. Just decide what it is you want to do and do that.


This is a very detailed and interesting description of what kind of writer I am. I recognize myself in parts of it. I am extremely curious if other writers are experiencing the same positive outcome of that test.

Would you mind taking it and let us know in the comments what you think about the result? I think we all could use a break and a little bit of fun.

TAKE THE TEST HERE

 

The Death of Ye Olden Bookstores & the Author Identity Crisis – Written By Kristen Lamb

As a follow up of the famous ‘Barnes & Noble’ fall, Kristen Lamb provides us with a great blog post about the consequences it might have on us authors.

Thank you so much, Kristen!


My last post, Barnes & Noble SOLD: Goliath Has Fallen & What This Means for Writers, was a long and detailed journey explicating precisely how we’ve all ended up at this spot in history—writers, readers, bookstores, booksellers, publishers, investors, etc.

The big-box bookstores are dead for good until some @$$hat forgets what a bad idea they were and resurrects them again.

In the meantime…

Now that Borders is a distant memory and Barnes & Noble a recent casualty, many of us find ourselves balancing, terrified, on the precipice of the unknown.

This time of transition possesses a particularly acute terror reserved for pre-published and published authors.

Yet, in light of all this upheaval, I challenge authors to learn from New York Publishing’s—‘The Big Six’s’ mistakes.

One mistake in particular.

Continue reading here

5 Mistakes That Keep Readers From Following Authors on Social Media – Written By Jenn Hanson-DePaula

I found this excellent blog post on the Mixtus Media blog, written by Jenn Hanson-DePaula on why readers won’t follow us authors on social media. Thank you very much for this article, Jenn.


Social media is, hands down, one of the best ways to connect with new people all over the world. And yet, we still struggle with actually making those connections.

Why? Well, I tend to think that it’s because we have tried to make social media fit into marketing. That’s like trying to fit a square peg into a round hole. We use social media to broadcast our marketing message when we actually need to use it as it was designed to be used: as a way for actual human beings to interact with each other.

Social media can be incredibly powerful. I’ve seen and experienced its power first hand. It’s amazing to meet people all over the world and connect with them in a genuine and authentic way.

But if you’ve had a bad experience with social media, chances are there are just a few things that you need to adjust to get everything back on track.

I’ve broken down the top five mistakes that I’ve seen authors make on social media that keep readers from engaging with you.

Continue reading here

Marketing – Soul Taker “on Tour”

 

Lately, I found a link to The Good Ebooks & Books Company online, which offers book ads, free as well as paid ones. I checked it out, and it seems a decently long existing way to advertise my book. I tried it with the free version.

Not even a day after I filled out the form online I got an email which was written politely and friendly, confirming my submission and telling me that they’ll get back to me as soon as possible.

Two days later I received the information that ‘Soul Taker’ is online. Of course, they’re telling me what advantages a ‘premium’ account would have, but I didn’t get the impression they’re telling me: “Either you’ll upgrade or…”

“Good E-Books” connects authors and readers. They placed ‘Soul Taker’ in the middle as a New Release. They set it up with its cover picture, the blurb and linked it to its Amazon page.

https://www.goodebooks.net/releases.html

I will open a free author account with them and see where it will take me. So far I’m happy.

Maybe you want to try it too?

What to do when people unsubscribe from your #author email list and why it is OKAY – Written By Yechelyah Ysrayl

Yechelyah Ysrayl touches a subject that keeps all of us new authors on our toes: our newsletters and the people who unsubscribe from  our email list. Thank you very much for your valuable post, Yechelyah!


Let’s address the elephant in the room. Email unsubscribes. Yup. I’ll be that one. I don’t care what anyone says, if done right and if it’s your cup of tea, author email lists work. At the end of the day, everyone’s journey is different so none of us are in the position to say for absolute certainty what works and what doesn’t work for someone else.

That said, IF you are a fan of the email list (I don’t refer to them as newsletters….I prefer email list), check it.

Not everything about being an author is peachy. Email unsubscribes feel like silent rejections and sometimes confusing because you don’t always know why the person left. Unsubscribes can leave authors feeling abandoned, especially if the person was a long-time member of the list. All kinds of thoughts go through your head.

“What did I do wrong?”

“Am I providing value?”

“Does my writing suck?”
“Do I suck?”

Did I email too much? Too little? What happened?”

The good news is that whether someone leaves your email list or your blog, it is not a bad thing. In 2019, we are not taking losses, we are taking lessons and there are tons of lessons we can learn from email unsubscribes. I hope this list encourages you and motivates you to push past that feeling of confusion and rejection.

To read the entire blog post go to:

What to do when people unsubscribe from your #author email list and why it is OKAY