How To Organize A Blog Tour – Research by A. J. Alexander

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During the past years of activity on ‘Writer’s Treasure Chest,’ and the inquiries to publish posts and interviews for different Blog Tours I promised myself once I find the time I would do research on ‘Blog Tours.’ What is this? And why is it so important to writers? Who does organize them and if I have to do that myself, how to do it best?

What is a Blog Tour?

Alessandra Wike writes on “PR by the book”:
The age of the internet gives authors the opportunity to connect with thousands of people. Taking advantage of these seemingly endless possibilities, blog tours provide great publicity for a new book without the hassle (or expense!) of travel. Instead of an author traveling from bookstore to bookstore and city to city, an author’s book can travel virtually from blog to blog and garner hundreds, if not thousands, of views in a short amount of time.

To read the entire blog post, click here.

 

“Reedsy,” writes:

A blog tour is very much like a traditional book tour, where the author would go from town to town to sign their books and meet new readers; except this time, you go from blog to blog. There are countless fiction and non-fiction blogs that have emerged in the past few years, all written by passionate readers who want to share their love of books with other readers. They post book reviews, launch announcements, and interviews with their favorite authors. To continue reading the article on Reedsy, click here.

 

“Bookmaster” for example gives us a hint on what it means to work on a Blog Tour by writing:

A blog book tour can be set up by a publicist, but if an author has self-published and doesn’t have a publicist, they can do the leg work themselves. The key is to find blogs that are relevant to the topic of the book that are interested in participating in the blog book tour. For example, cooking blogs would be the target if you wrote a cookbook and relationship blogs would be the target if you wrote a book that provided love advice. Depending on the topic of the book there could be an unlimited number of blogs, or there might only be a handful if the topic is extremely niche. Each book tour should include a manageable amount of blogs, as the tour requires a significant amount of time from the author. Even though it’s not an in person tour, there is still plenty of work that needs to be done. (The article can be found here)

 

Now: what interested me most is: How do I really organize a Blog Tour? Of course, there are several hints, tips, and tricks from different writers; the basic work seems more or less the same – several have apparently had super-success while others complained that their echo was insufficient.

One article that impressed me was an article, published by Penguin Random House.

For example, does the post answer important questions like:

• What are the benefits of putting your book on a blog tour?
• What types of books work best for blog tours?
• How can an author ensure his or her blog tour is a success?
• How can an author work with his or her publicist to set up an effective blog tour?

or

• What are some best practices when preparing for a blog tour?

The entire article can be read here:
http://authornews.penguinrandomhouse.com/everything-you-need-to-know-about-organizing-a-blog-tour/

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By researching further into the topic, I found another impressive and informative post on Joel Friedlander’s Book Designer’s Blog. He published a guest post, 7 Top eBook Blog Tour Sites, written by Greg Strandberg.

Greg informs about seven eBook Tour Sites, gives prices, information and his opinion to them. I think it’s worth checking them out. He as well links their names to their websites. (For copyright reasons I cannot do this below.)

1. YA Bound Book Tours
2. Xpresso Book Tours
3. Enchanted Book Promotions
4. Bewitching Book Tours
5. Goddess Fish Promotions
6. Sage’s Blog Tours
7. Rockstar Book Tours

If you like to read his opinion about these Sites, please check them out on his article by clicking here.

Finally, after hours and hours of research, I found an excellent post, provided by Mixtus Media on

How To Set Up A Successful Blog Tour + A FREE Guide

They not only provide us with an 11-step-guide on how to organize a Blog Tour, they as well provide us with a free Blog Tour Worksheet.

STEP 1: IDENTIFY YOUR IDEAL READER
STEP 2: RESEARCH
STEP 3: CREATE A LIST
STEP 4: DETERMINE YOUR RESOURCES
STEP 5: FIGURE OUT YOUR TIMEFRAME
STEP 6: CONTACT BLOGGERS
STEP 7: Stay ORGANIZED
STEP 8: CONSIDER GIVEAWAYS
STEP 9: ANNOUNCE THE TOUR
STEP 10: FOLLOW THROUGH WITH THE DELIVERY
STEP 11: FOLLOW UP

Each step is carefully described. To download the Worksheet, which I did, you are first subscribing to their newsletter. But I doubt that’s a problem. They do have more interesting information on their blog. (I didn’t have problems to download their worksheet, just in case your virus program is sensitive. Mine is, and it has carefully scanned the file and found nothing.)

After all the information I had found on Blog Tours I would love to hear from experienced writers how they had found it to organize their blog tours. Is it easy, is it hard? Do you mind providing us with some extra tips, tricks, and hints?

Let’s Get Real—Authenticity in Fiction – written by Kristen Lamb

Kristen Lamb published a fantastic blog post about authenticity in fiction, about our protagonists and how not to do it. Thank you very much for this informative and interesting article!

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Years ago when I got the idea to write a novel, I did what a lot of new writers do and created the uber perfect protagonist. In fact, when I came up with the original plot idea for The Devil’s Dance, I cast a Sarah Conner badass…and she was dull as dirt and utterly unlikable.

Yay me.

Bizarrely, when those critiquing didn’t like my protagonist, I made her more perfect thinking that would fix it. Um, no. Made it worse. They went from disliking her to kinda wanting to stab her in the face.
Why did I do this? Why did I default to super perfect?

Fear.

Fear of being authentic. I had no concept of what it was like to be perfect. My family resembled Season Two of the Jerry Springer Show. After my parents divorced, my dad disappeared for years only to resurface and take a job as a cashier at Stop-N-Go so he could get out of paying the originally allotted child support. I was never #1 at anything (unless one counts truancy). Terrible…

 

To continue reading the entire post go to:

http://authorkristenlamb.com/2017/06/lets-get-real-authenticity-in-fiction/#respond

Language Generator for Fantasy and Sci-Fi

Kristen Twardowski informs us with an exciting blog post about “Vulgar”, a language generator for Sci-Fi and Fantasy writers. Thanks so much Kristen.

Kristen Twardowski

I’ve talked about my fascination with language before, but sometimes writers need a little help creating words that make sense in their nascent worlds. I recently found something that streamlines that process.

Vulgar (pardon the terrible name) is a constructed language generator. The generator creates fully realized languages; if you were truly ambitious you could learn some of them. The program attempts to mimic real languages, so there are patterns to the words that develop. For instance, in 50% of generated languages, the word for “tongue” is the same as the word for “language”, and words often share roots as is the case for:

pson /pʂon/ n. paint; v. paint
psopru /ˈpʂopru/ n. painter

I’ve played around with the generator quite a bit and am highlighting a few sample languages below.

Vulgar Zulia.JPG via Vulgar

Vulgar Nahis.JPG via Vulgar

The above screenshots simply capture the summaries for the languages. The full pages, however…

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How to Embed Tweets in Your Blog Post

Sarah Brentyn of “Lemon Shark” provides us with great blogging tips. Thank you, Sarah!

Lemon Shark

lemon-shark-screen-shot-sarahb

Tweets aren’t just for Twitter anymore.

Here’s a neat thing you can do with those tweets right here on your WordPress blog. It’s wicked cool. And easy. 3 steps…done.

All of you lovely bloggers know I’m not a techie but I wanted to share this fun find with you.

I have visuals, too, which is awesome. Admittedly, I went a bit bonkers with the arrows but…you get the point. (I know. I’m hilarious.)

First we’re going old school with a “cut and paste” URL option, then we’ll embed an html code like we know what we’re doing.

No need to hurt your eyes squinting at the screenshots—you can click to enlarge them. Let’s get tweeting on our blogs.

Copy Link Option:

STEP ONE:

Choose the tweet you want. Click on the cute, little grey v-shaped thingy in the top, right corner.

Click to enlarge

STEP TWO:

You’ll see a drop-down…

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Not All Publishers are Equal

Steven Capps informs us with his article not all publishers are equal, which I think is an interesting and informative read, in particular for us ‘newbies’. Thanks Steven!

Steven Capps

I originally posted this in a Facebook group, but I liked the topic and wanted to expand on it here. If you’ve already seen it, I’m super sorry though like I said, I have added more content. Recently, I’ve had some writers asking whether a publisher is good or not. Ultimately, this decision is up to the writer looking to submit to them. We all have differing motivations and some simply just want to get published and nothing more while others want to make a career out of writing. This post is not going to talk about scam publishers (you can read my post about them here), but rather what seperates an okay publisher from a good publisher.

There are three requirements I look for when I am considering if a market is worthy of a submission. If they do not meet these then they are a waste of…

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Productivity Tips: How to Stay Focused Admist Chaos

I got an interesting email today. Karina from BookMeditationRetreats.com has informed me about an article, Lystia Putranto published February 3, 2017.

Karina wrote:

“To be productive is a something that we all struggle with sometimes and at times, we find ourselves procrastinating on our daily task. On this article, our contributing writer, Lystia, shares a list of practical tips that can help us establish and maintain our focus.”

I found this article helpful and interesting and agree with Karina, that we might find this post very useful.

The title is: Productivity Tips: How to Stay Focused Admist Chaos and Lystia lists five very useful tips on how to organize ourselves.

  1. Make a Daily Schedule and Stick to It
  2. Take Up Meditation
  3. Do One Thing at a Time
  4. Minimize Distractions
  5. Give Yourself Designated Breaks

Each of the points includes more detailed explanations and gives us insight in her studies.

All in all a very interesting and useful blog post.

Please read the entire article here: https://www.bookmeditationretreats.com/news/productivity-tips-stay-focused

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Tricky choices for authors

Helen Carey published a list on the choices we authors need decide on when writing a novel. What a great post!

helencareybooks

otterThere are so many choices for an author to make when embarking on a novel. What time period? What setting? What structure? What genre? What characters? What events? How true should it be to real history? What is the time frame? What is it all really about?

Many of these need to be answered before even starting out. No wonder so many potential novelists are put off at the first hurdle.

And as soon as you’ve made those decisions, (assuming you haven’t given up in despair,) another wave of questions immediately comes hurtling towards you.

How are you going to tell the story? Whose point of view? First or third person? What tone? What voice? Where should it start? What is going to kick the whole thing off? Where is it going to end? How are you going to layer in the clues to make that ending satisfactory? And, horror of horrors…

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