Why you should have a professional author photo #WriterWednesday #AuthorMarketing #AmWriting

Author D. E. Haggerty informs us why it’s important to have a professional author photo. Thank you for this blog post.

D.E. Haggerty

I’ll be brutally honest – I didn’t think much of the whole author photo thing when I started developing my author platform. And, yes, I still hate those words ‘author platform’ now as much as I did in 2013 when I published my first book and started researching all this author marketing stuff. Like most self-published authors, I used a favorite personal photo for my author profile. In my case, it was a picture taken during my 12 ½ year anniversary party (12 ½ year anniversary is totally a thing). When I started using that picture, it was already a few years old. At some point, I had to admit that it didn’t really look like me anymore. At that point, I grabbed a vacation photo and used that. But then that photo started looking a bit dated as well. I’d be damned if I yet again updated my author…

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Creating a Universal Amazon Link – One Link Amazon Sites in all Countries

There is a universal Amazon link to Amazon Sites in all countries. Don Massenzio shows us how to get it. Thank you so much Don!

Author Don Massenzio

I posted this tip a while ago and got some positive feedback. If you set up buying links for your books, many of you are probably posting Amazon links for each country that you think your book will likely realize some sales.

There is no need to do this.

I was getting frustrated when I ran a free book promotion weekend and experimented with placing a Facebook ad that reached out to multiple countries. My dilemma with doing this is that I didn’t have a way to post all of the links for the various Amazon sites in other countries on my ad without it looking clumsy.

I searched for a way to create a universal link for my book. A universal link, when clicked by a potential reader, is designed to take them to my book on the appropriate Amazon page for their country.

All they needed to do was…

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